NEWS
Mike Kofler: An Austrian Shakes Up the Sports Eyewear Market
Entrepreneur & Speaker Mike Kofler turned an Austrian idea into an international sports eyewear brand – "From Athletes for Athletes".
Attack. A word, a state of mind, and his trademark. Mike Kofler has built an international brand from a small Austrian sports eyewear idea – without a corporate budget, but with closeness to the people for whom he makes them.
For him, From Athletes for Athletes is not just a slogan, but a living principle.
In this episode of the run4future Impulse Podcast, Christoph Stadler and Tom Berger talk to Mike about why growth doesn't work through loudness, but through attitude, routine, and the courage to keep going when the numbers aren't quite right yet. An episode about passion, risk, and the power to simply switch into attack mode.
